The federal election is behind us, and now it falls to the new federal government to roll up its sleeves and make Germany as a business location fit for the future. All the achievements of recent decades, a strong welfare state, comprehensive healthcare and a stable labour market, are partly at stake if deindustrialisation continues to advance.
The word "deindustrialisation" may sound exaggerated to some. Yet the figures speak a clear language: according to a study by the German Economic Institute, more than 50 percent of mid-sized industrial companies in Germany have already begun to relocate parts of their production abroad or to build up capacity outside Germany.1
The main reason? Rising energy costs, growing international competitive pressure and a lack of planning certainty. Industry accounts for around 23 percent of gross value added; it is the economic backbone of Germany. The central question is: how can Germany preserve its industrial base and regain its competitiveness?
Global trends and geopolitical context
Energy prices as a location factor
~19.8
ct/kWh industrial electricity Germany (25% above the EU average)2
7-9
ct/kWh industrial electricity USA (via fracking)3
<8
ct/kWh industrial electricity China4
Aggressive US industrial policy
With the CHIPS and Science Act (280 billion USD for domestic semiconductor production) and the Inflation Reduction Act (IRA), the US has created massive tax incentives for green industries.5 These programmes attract investment from all over the world, including from Europe.
Demographic change
By 2035 Germany faces a shortage of more than 7 million workers.6 At the same time, wages in former low-wage countries are rising (for example China: around 10 percent per year), which makes offshoring less attractive.
Automation market
$177bn
Global automation market 20217
$442bn
Projected for 2030 (~8.8% CAGR)
Germany's challenges and opportunities
But which factors have driven this development?
01
High energy costs
Industrial electricity prices significantly above the EU average, which weighs on competitiveness.8
02
Skilled-labour shortage
Fewer young people in STEM subjects, experienced workers heading into retirement.9
03
Bureaucratic hurdles
Complex regulations, slow permitting procedures, frequent regulatory changes. 78% of VDMA member companies cite regulatory delays as a major obstacle to investment.11
Remaining strengths
R&D base
Strong research and development base in mechanical engineering and automation technology.10
Institutions
Stable democratic institutions with long-term planning certainty.
Training
Dual vocational training system and renowned universities.
Innovation clusters
Initiatives such as Silicon Saxony demonstrate effective location-based support.12
STIHL announced a partial relocation of production to Switzerland, not because of lower wages (Swiss wages are around 10% higher), but because of faster, less bureaucratic permitting procedures.
Automation as the key
Automation of production processes will change the geopolitical distribution of power, by devaluing traditional advantages such as low labour costs and enabling Western nations to secure and reshore production.
- Productivity gains: Higher production speeds, minimised downtime. Predictive maintenance via sensor data and algorithms reduces unplanned outages.
- Cost reduction: Modern industrial robots are increasingly cost-efficient and often pay for themselves quickly. AI-based production planning optimises the use of resources and energy.
- Quality improvement: Consistent, reproducible processes. Real-time AI quality control reduces reject rates. 3D printing enables complex parts with minimal material input.
- Managing the skilled-labour shortage: Automation takes over repetitive and physically demanding tasks. Skilled workers are freed up for higher-value decision-making roles.
- Greater flexibility: Digital systems allow a rapid response to shifts in demand. Mass customisation becomes feasible through robotics and intelligent production lines.
Investment costs and ROI
Initial investments: hundreds of thousands to millions of euros. Sources of ROI: labour savings, waste reduction, energy efficiency. Standard automation typically pays for itself within 2 to 4 years; complex systems take longer.
Sector comparison: automation potential
High volumes
Automotive, electronics: high degree of automation, standardised robots. Examples: Tesla gigafactories, Bosch.
Flexible series production
Mechanical engineering, pharma: modular systems, digital twins. Adaptable production lines.
Highly customised
Special-purpose machinery, medical technology: collaborative robots (cobots). Human-machine collaboration.
SME specifics
Partial automation via cobots or cloud-based control systems. Barriers: lack of maintenance staff, long payback periods.
The policy framework
01
Tax incentives and investment support
Germany lacks programmes comparable to the US CHIPS Act. Recommendations: accelerated depreciation for automation investments, tax-based research incentives for AI-driven automation, targeted digitalisation funds for the mid-market.
02
Cutting bureaucracy
Binding deadlines for permitting procedures, digital administrative processes, specialised industry contacts within public authorities.
03
Research and technology transfer
Germany has leading robotics and AI research institutes, but the transfer into industry is too slow. Better linkage between research and industry, cluster support for automation and AI.12
04
Energy policy
German industrial electricity: around 17.99 ct/kWh versus significantly less in the US and China.13 What is needed: long-term stable industrial electricity prices, support for storage technologies, direct contracts between industry and power producers.
05
European cooperation
European industrial funds for automation and key AI technologies, EU-wide trade agreements for technology transfer, harmonisation of investment incentives.14
Conclusion
Automation and digitalisation are essential to secure Germany's production base. Beyond competitiveness, this is a question of sovereignty: control over strategic industries such as semiconductors reduces dependence on authoritarian regimes and allows Germany to help shape global standards on environmental, labour and human-rights questions.
The question is not whether Germany automates, but whether it happens fast enough not to fall behind the US and China.
Sources
- Schaefer, T. - German Economic Institute Cologne (IW), 2016
- Statista - Development of industrial electricity prices in Germany since 1995
- Statista - Monthly electricity price, industrial sector, USA
- Statista - Energy investment in China
- McKinsey & Company - "The CHIPS and Science Act: Here's what's in it," Oct. 2022
- Institute for Employment Research (IAB) - net immigration of 400,000 per year required
- Spherical Insights & Consulting - Industrial Automation Market Size forecast 2021-2030
- BMWK - "Energy costs in Germany: facts and background," 2023
- DIHK - "Skilled-labour shortage in Germany," 2023
- German Economic Institute (IW) - "Automation in Germany," 2023
- VDMA - "Bureaucracy and regulations frustrate companies," 2023
- BMBF - "Innovation clusters in Germany," 2023
- SMARD - Industrial electricity prices in Germany
- European Commission - "European industrial policy: strategies and measures," 2023